Coronavirus Crisis. Should advertising carry on as normal... Or not?

We've resisted to post anything regards the current Coronavirus crisis until now. But these are two very insightful articles, with two very different viewpoints, both very interesting and worth a read. What are your thoughts?

The Guardian asks:

"Is it too late for jokes?"

https://amp-theguardian-com.cdn.ampproject.org/c/s/amp.theguardian.com/media/2020/apr/27/locked-down-advertisers-ask-is-it-too-soon-for-jokes

Marketing Week asks:

"Are all the generic coronavirus ads a waste of time and budget?"

https://www.marketingweek.com/generic-covid-ads-waste-time-budget/